Every core feature is built as software

Configurable, repeatable, measurable, and connected to your advertising data — not a service you wait on.

Generative AI

Ad copy & creative generation

Generate hooks, headlines, primary text, CTAs, image prompts, video concepts, and channel-specific variants from a single product brief.

  • Copy generator — hooks, headlines, descriptions, and search ad variations
  • Creative brief generator — image prompts, video concepts, UGC scripts, and carousel structures
  • Brand voice controls — lock tone, claims, forbidden words, compliance notes, and product facts
Headline variants

"Stop guessing which product to scale."

"Your best seller deserves a bigger budget."

Brand voice
Tone: confidentNo hype wordsClaims verified
Campaign builder

Campaign automation that feels like software

Turn goals into campaign structures with objectives, audiences, budget rules, experiment cells, and launch checklists.

  • Campaign builder — objective, audience, budget, creative, placement, and tracking suggestions
  • Launch QA — catch missing tracking, weak message match, audience overlap, and pacing risk
  • Approval workflows — founders, marketers, or clients sign off before automation executes
Tracking verified
Message match strong
Audience overlap: 8% — review
Autopilot

Budget optimization with guardrails

Recommend or execute budget shifts based on live performance, profit rules, pacing needs, and predictive confidence.

  • Spend caps at daily, monthly, campaign, and channel level
  • ROI guardrails that pause or shift budget automatically
  • Scaling recommendations with one-click rollback
Daily cap
$420
Pacing
On track
Shift
+14%
retargeting

Recommendation: move 14% of cold-audience budget to repeat buyers for 72 hours. Within guardrails.

Predictive models

Performance prediction

Forecast ROI, CTR, CPA, conversion rate, saturation risk, and creative fatigue before bad decisions become expensive.

  • Predicted ROI by campaign and audience segment
  • CTR forecast for copy and creative variants
  • CPA risk and conversion-rate lift forecasts
  • Creative fatigue score and refresh timing
Predicted ROI
4.6x
high confidence
CTR forecast
3.0%
+0.4 vs base
Fatigue
Day 9
refresh soon
Experiment engine

A/B testing automation

Create test cells, isolate variables, monitor confidence, pause losers, and promote winners across copy, creative, audience, and offer tests.

  • Copy tests — headlines, hooks, CTAs, claims, objections, proof points
  • Creative tests — image concepts, video hooks, UGC scripts, carousel order
  • Audience tests — segments, retargeting windows, seed lists, intent groups
  • Budget tests — pacing, channel mix, scaling thresholds, pause rules
Variant B — hook testWinner 96%
Variant A — controlPaused
Segments

Customer segmentation

Cluster customers and leads by value, behavior, lifecycle stage, purchase intent, geography, and probability to convert.

  • High-LTV buyers — find customers most likely to repeat or respond to premium offers
  • Lead quality groups — connect lead source to sales outcomes
  • Intent clusters — group by browsing behavior, product interest, and lifecycle stage
High-LTV buyersROAS 6.2x
Repeat buyersLow CPA
High-intent visitorsRetarget

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